As a dyed in the wool Freudian, I can't help but be completely amused by Paul's discussion of the cognitive conscious and unconscious. I know that he said he was deliberately using the word 'cognitive' so that all we Freudians wouldn't have a fit, but I love the story he is developing about the I function and the cognitve unconscious because if you substitute Ego and Id (and make a few adjustments in definition) it seems to me you have pretty much the same thing; and Freud had this notion over 100 years ago. One difference, I think, is that Paul (and his kind!) have a whole lot more observations to support his story, but I love that the stories are really, really similar. And, of course, it is a story I completely believe.